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Our Story

What started as a chat among two beautiful friends emerged into the birth of Dakota Bleu. The name Dakota is a Native American name, which means friend; ally.
The color “Bleu” is a color of trust, responsibility and inner confidence. Dakota Bleu provides exclusive, ready to wear looks for the fashion forward women of today that want to “transition from fitting in, to standing out.” Whitney Burden and Brittaney Penny are the women behind the brand and our business name Dakota Bleu has a personal meaning to the both of us. We feel our name will make it easier for our clients to identify with us on a personal level by building loyal relationships. We encourage and promote women working together. Prepare to follow our journey as God continues to order our footsteps!
“Transition from fitting in, to standing out.”


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